Pitchcast

Investment Marketing Bore You? Not With This Bunch!

Written by ChuckMeyst2015 on . Posted in Pitchcast, USA/North America

Looks like more than a few folks have investments on their mind.  Many are accustomed to tombstone advertising, or boring corporate speak. Whatever you might have called it, this Midwestern group doesn’t want association with that “stuff.”  Their current website is enough to get your blood flowing, but they want even more. Under Services they checked off both “Creative services (cutting edge, out-of-the-box)” and “Creative services (experimental).” Budget for new site to stay under $100,000.

Dog Lovers Unite – They Can Roam & Play But They Can’t Leave

Written by ChuckMeyst2015 on . Posted in Pitchcast, USA/North America

There are dog fences and then there are dog fences. There’s the conventional “picket fence” but that costs a small fortune. And a good dog can dig out from under. Then there’s the buried wire. But past owners know it’s possible to break those wires in unexplained ways,  and you can also loose battery power. Enter WIFI Technology. Works great but needs an adept agency to tell the story on paid social media. That you? Budget for fees and production looking at $250K.

I Say Fiber! I Say Fiber! But When I Speak of Fiber It’s Not the Kind You Eat!

Written by ChuckMeyst2015 on . Posted in Pitchcast, USA/North America

For this southeast telecommunications provider, we couldn’t have said it better. They’re seeking a full-service agency with a strong focus on digital, experience in the technology sector and expertise in consumer marketing, acquisition and retention campaigns, digital knowledge in paid and organic tactics and lead generation. They’re expanding statewide and are focused on growing their bulk community business. The selected agency will need experience in growing brands, improving and building upon reputation management and concepting messaging when products, offers and target audience are not consistent.

Their RFD leaves little to the imagination and little un-explained. With an overall budget approaching $2MM it’s something you should explore if you’re qualified. If we haven’t already found you, let us know.

Cookies and Tea; How Delightful! Need Your Help…

Written by ChuckMeyst2015 on . Posted in Global, Pitchcast

Long-established company operating in the confectionery business and is market leader of bakery products in Turkey, Azerbaijan and Iraq. Has wide range of products serving consumer’s needs and expectations in several categories by covering large target groups from kids to adults. New market entry in China. Need assistance from Media and Creative Agencies to get local insights how to start our communication. Confectionery Market having a portfolio with Chocolate, Cake, Biscuit, Snacks, RTE Cereals by targeting an audience from child to adult. Budget $500,001 – $1,000,000

Your Plain-Jane Factory Ride Needs Some Pizzazz – This Client Sells Parts & Accessories that Bedazzle!

Written by ChuckMeyst2015 on . Posted in Pitchcast, USA/North America

Well-established Eastern client provides consumers with a full range of branded automotive accessories with market leading functionality, engineering, quality, and design. All of the products in the client family are recognized as premier brands and are leaders in innovation. Their in-house agency does most of the work on their large e-commerce website. They’re looking for an agency-partner to develop and produce a brand campaign for their online retailer.  Marketing objectives include: brand awareness, increase penetration of their vehicle accessory categories, develop an enthusiast following coupled with profitable revenue from the website. They’re looking for expertise in building a large DTC (direct to consumer) brand, think chewy.com. Experience in automotive and enthusiast brands is a strong plus. Budget: $10,000,001 – $25,000,000 (client to provide details during initial telephone interview) Covers: Advertising (fees, production & media). If your agency should be a candidate and hasn’t already received our “New Client Interest in Your Agency” email, let me know.

 

Direct mail still delivers – but not enough anymore. Maryland company seeking a partner.

Written by ChuckMeyst2015 on . Posted in Pitchcast, USA/North America

We provide mail tracking and multi-channel marketing coordination.  Today’s direct marketers don’t just send “a mailing” – they create campaigns. Landing pages, PURLs, QR codes and more – they’re all integral parts of the direct marketing process. We’re an integrated direct marketing platform designed to tie a whole spectrum of marketing channels together in a single system. We been around for awhile, but might describe ourselves as moving from a start-up configuration to a more established company. We seek an agency that can grab on and carry us forward and up. Budget: $100,000 – $250,000 (client to provide details during initial telephone interview)

Smile – But Not Because You’re On TV!

Written by ChuckMeyst2015 on . Posted in Pitchcast, USA/North America

There’s more to a pretty smile than pearly white teeth – they have to be straight too. Do you remember or did you actually experience what it took to straighten teeth? Metal bands around each tooth, then wires wound through and around each tooth, then the dentist twisting those wire until your face hurt! You couldn’t really smile for fear your lips would get stuck on those damned wires!

Well, this client needs a robust and very nimble and flexible partner as their staff is lean and they’ll need to build out plans for launch quickly. They have the upper hand, since proprietary techniques deliver more predictable, esthetically pleasing results. Budget pegged at somewhere between $500,001 and $1,000,000. West coast location.

Prospect – Many Generations Removed from the Piggy Bank – Help Agents Manage Agent Accounts

Written by ChuckMeyst2015 on . Posted in Global, Pitchcast

Big money match-maker has developed an all-in-one platform that integrates many-into-one. This business is international, except in the US. Client wants agencies to have prior in-depth experience in International money markets but also with software programs/apps that manage financial transactions. This new service is amazingly cost-effective, easy to use and very competitive. Did we mention – various languages and dialects also a challenge. Agency location not an issue. Pilot budget $100,000    for testing; incremental expansion.

East coast client seeking mid-sized agency with a strong background marketing products to women for hormone-free birth control

Written by ChuckMeyst2015 on . Posted in Pitchcast, USA/North America

Client with robust $1MM PR budget says they would like firm to provide public relations, earned media coverage, influencer marketing and other related services.  Your experience could include  product categories like organic food, naturally formulated cosmetics, women’s personal care, and baby products marketed to moms, etc. Our product is a 100% hormone-free prescription birth control method so prior experience with a lifestyle-related, FDA-regulated product or elective cosmetic procedure would be attractive. Pharma experience is not a requirement. In the AgencyFinder process we chose cosmetics, toiletries, feminine hygiene products as prior client experience. Budget – $1MM

Help This Firm Fight Unsightly Pimples; They’re Calling For a Clean Sweep Using Direct Marketing

Written by ChuckMeyst2015 on . Posted in Blog Posts, Pitchcast, USA/North America

Established Midwest manufacturer of body cleansing and prepping products, primarily for athletes, now ready to tackle the bane of adolescents – pimples! Interestingly, not looking for digital whiz kids; rather seeks conventional proven direct marketing techniques. You’ll need experience with Cosmetics, toiletries, feminine hygiene products and Drugs (prescription & OTC). Budget yet to be announced but will cover fees and production only.

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